In a Nutshell
"I just wanted to write and have a blog."

"I just wanted to write and have a blog."
Embargoed press releases from strangers land in my inbox far too often, complete with demands to hold the news until a set time. But without a relationship, there’s no agreement. If you want your story treated with respect, build trust before you ask for favours.
As generative AI reshapes how we write, it’s also changing how we speak and interact. In echoing its tone, we risk losing something human – our quirks, our voices, and maybe even our individuality.
AVE and vanity metrics still haunt PR dashboards, despite years of critique. In this post, I reflect on the FIR Interview with Richard Bagnall and why a generational shift may be needed to change the narrative - starting with 22 reasons to say no to AVE.
After days of troubleshooting my portable AC setup, the right fix came from an unexpected source: my 8-year-old granddaughter. Her simple, no-fuss solution reminded me how often we overlook the obvious.