Moving from WordPress to Ghost Pro / Part 1
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Moving from WordPress to Ghost Pro / Part 1

Moving from self-hosted WordPress to hosted Ghost Pro is a significant decision. With careful planning, it can be a smooth transition. So part of that planning is to construct a workflow with all the required steps.

First, I needed to decide on some comparative pros and cons:

When to choose Ghost Pro:

  • I prioritise a clean writing experience and want a simple blogging platform.
  • I want a platform where I do not get involved in any of the software installation/update aspects.
  • I need robust built-in newsletter features.
  • I want a fast-loading website with minimal distractions.

When to choose self-hosted WordPress:

  • I need a highly customisable website with diverse functionalities.
  • I want access to a large community and extensive plugin library.
  • I plan to grow my website beyond basic blogging with features like e-commerce or membership areas.

Relatively easy to answer for starting:

Ghost Pro: 3 options:

  • I prioritise a clean writing experience and want a simple blogging platform.
  • I want a platform where I do not get involved in any of the software installation/update aspects.
  • I want a fast-loading website with minimal distractions.

WordPress: 0 options.


Here's the first part of the workflow.

1. Decision-Making Phase

Key Questions to Answer:

  • Is Ghost Pro's functionality sufficient for my needs?
    • I’m exploring Ghost's interface and features through their free trial – what’s my initial assessment?
    • Do Ghost themes and built-in customisation options align with my site’s goals?
  • Am I comfortable with losing plugins or features from WordPress?
    • Identify WordPress features I currently rely on. Ghost focuses on simplicity, so advanced integrations may need third-party tools or workarounds.
  • What content is essential to migrate?
    • Will I migrate all blog posts, pages, and media, or is this an opportunity to curate and streamline my content (18 years’ worth)?

Answers to come!

Neville Hobson

Somerset, England
Communicator, writer, blogger from the beginning, and podcaster shortly after that.